From March 12th to 14th, 2025, the three - day Tyrexpo Asia 2025 grandly opened at the SANDS EXPO AND CONVENTION CENTRE in Singapore. This event serves as a premier platform for factories to engage with customers across the Southeast Asian region. Currently, it stands as the most renowned and influential professional exhibition in the tire industry within Southeast Asia on a global scale.
This marked the inaugural independent participation of YouYue Rubber Tec in an exhibition since its establishment. The company showcased the entire product line of its self - owned brand, ZELDA. The exhibition witnessed a remarkable display of products, with numerous customers expressing intense interest in the outstanding offerings.
Despite being a newly - founded tire factory, YouYue Rubber Tec managed to steal the spotlight at the event, owing to its innovative product designs and comprehensive product portfolio. Customers from Southeast Asian nations and the European region actively visited the YouYue booth, initiating in - depth discussions regarding cooperation opportunities. Additionally, numerous domestic industry players led delegations to explore the new products presented by YouYue.
After over a decade of evolution, the passenger car market has seen each factory establish its own well - defined product designs and customer bases. In contrast, YouYue Rubber Tec, by leveraging its in - depth market insights and alignment with the latest industry trends, has crafted new products that resonate strongly with both wholesalers and end - users.
Notably, the AT product ZELDA - Rollander AT, introduced during this exhibition, received widespread acclaim and attracted significant attention. Its exceptional aesthetic design and robust structural performance contributed to its remarkable reception.
Looking ahead, YouYue Rubber Tec is committed to intensifying its R & D efforts in the coming years. The company aims to continuously introduce products that are better, more innovative, and of superior quality to meet the evolving demands of the market and users.